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Eye square international full service market brand shopper and usability research company with focus on implicit research methods
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[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_empty_space height="30"][vc_column_text] eye square's expert Stefan Schönherr is nominated for the BVM Ulrike Schöneberg Award [/vc_column_text][vc_empty_space height="30"][/vc_column][/vc_row][vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_column_text]We are delighted that Clarissa Moughrabi (Axel Springer SE) and Stefan Schönherr (Unit Lead Brand & Media Experience, eye...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_single_image image="26278" img_size="large" alignment="center" style="vc_box_shadow" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.marktforschung.de/hintergruende/themendossiers/imagestudie-marktforschungsdienstleister/dossier/insider-tips-smaller-agencies-die-branche-empfiehlt/"][vc_empty_space][vc_column_text] CURRENT IMAGE STUDY OF MARKTFORSCHUNG.DE SHOWS: EYE SQUARE LEADS IN THE AREA OF METHODICAL COMPETENCE [/vc_column_text][/vc_column][/vc_row][vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_empty_space height="32"][vc_column_text]The aim of the image study by marktforschung.de was...

eye square participates as a sponsor and exhibitor at this year's IIeX - Insight Innovation Exchange Europe from 20 to 21 February in Amsterdam. Felix Metger (Unit Lead Shopper Experience) and Gareth Tuck (Director UK) will present eye square’s latest methods for understanding the digital customer...

  [直播]曲瑾:Neuro Semiotic Thinking – 智能产品的优化升级的切入点  LINK:  http://meia.me/course/168871?cid=1&scid= ...

Jin Qu (Research Consultant) will give a lecture on omnichanel and shopping experience at a congress of Suning, one of the largest retailers in China. The event will take place on October 16th at the Suning Headquarters in Nanjing, China. The congress is dedicated to the topic "Discovery and...

Also in B2B context communication and touchpoints are changing in the course of digital transformation. Dr. Matthias Rothensee (RESEARCH DIRECTOR & PARTNER) explains in an interview with marconomy.de which challenges will arise for marketing and how different communication channels can be evaluated. He introduces methods...

New e² article in Marketing Review St.Gallen 03-2016 Advanced in-context communication assessment explaining visibility and interaction performance of auto-play vs. click-to-play ads on Facebook and Twitter.   "Visual saliency as a necessary precondition for successful brand communication"   "Selective attention is the ultimate test that any brand communication has to...

CARINA DE LOPEZ (UNIT LEAD UX) SPEAK`S AT THIS YEAR NEUROMARKETING CONFERENCE IN ANTWERP on April 19th at 11:30 A.M.. In her presentation “IT’S ALL ABOUT CULTURE – CULTURAL DIFFERENCES AND THE USAGE OF MOBILE DEVICES IN ASIA & EUROPE” Carina explains the impact of...